Headlines
With technology being so important in the business world today emails are the primary means of communication, be it with a client or between coworkers. Headlines let the person know what the email is about before they open it and can convey how important or unimportant the actual email will be if done properly. A few tips will help make sure you have perfect headlines for all of your emails.
- Headlines need to be properly capitalized, all caps and no caps are not the correct way to write a headline.
Wrong ex: Subject: READ RIGHT AWAY!
This tells the person reading the subject line nothing at all about what the email is about, also many spam emails have similar headlines and might not even react a person's inbox and go straight to spam. All lower case letters is also incorrect. The proper way to do it is that all words be capitalized unless they are prepositions with 3 letters or less.
Correct ex: News on the Latest Nike Campaign Proposal
That is a good headline because it tells the reader exactly what to except from the email, news about the Nike campaign that is being worked on in the office. Headlines are so important because they make sure the reader so not over look an important email and it also lets them know if an email can be put aside to be read later.
Formality
When writing documents for the work place it is important make sure that you are formal enough for the type of document you are writing, for instance an interdepartmental message does not have to be as formal as something that you may be sending a client. The easiest fix for formality in professional writing is whenever you are not sure whether or not you need to be formal, just assume that you should be formal because it is better to be too formal than not formal enough.
Following these simple tips should start you on you're way to better and more effective professional writing.
